How a Birmingham permanent make-up studio cut its card processing fees by around 50% after switching with NEOM, without losing the day-to-day service it relies on.
Permanently Defined is a Birmingham clinic specialising in permanent make-up treatments. It serves clients looking for semi-permanent cosmetic results, working on an appointment basis. For a treatment-led business, smooth payments between appointments, good value and clear reporting all matter.
Appointment-led businesses see a steady stream of customers through the day, so payments need to be quick, reliable and inexpensive on every visit.
On Zettle, the business wanted lower costs, faster payments and clearer reporting. Keeping payments smooth between appointments is important, quicker access to funds helps cash flow, and clear reporting makes the books easy to manage. Better value and oversight were the priorities.
What mattered most. Lower costs, 7-day settlement and user-friendly reporting, backed by local support that is easy to reach around the clock.
NEOM moved them to Shift4 with faster settlement for steadier cash flow, user-friendly reporting and lower fees on every treatment. That keeps both the appointments and the finances running smoothly. The switch cut their card processing costs by around 50%, half their previous bill, with local 24/7 support whenever it’s needed.
A setup matched to how the business trades, with support that is easy to reach when it matters.
Problem. As a business new to card, the garage needed to start accepting payments and to send payment links so customers could settle for completed…
What we did. NEOM set them up on Teya with card payments and pay-by-link, so customers can pay in person or be sent a secure request once their car is…
Problem. As a business new to card, it needed a dependable way to start taking payments at fair rates, with reliable connectivity for work on site.
What we did. NEOM set them up on Shift4 with reliable card payments and transparent, fair pricing, so the firm can get paid promptly for jobs of any…
Problem. On SumUp, the business wanted lower costs and more dependable reliability.
What we did. NEOM moved them to Shift4 with reliable payments that hold up on site and lower fees on every wash.
No pressure and no jargon, just a straightforward conversation about your business and what you’d like to improve.