01 · The Business
The business behind the numbers.
Bablake Sporting Association is a Coventry sports club supporting local sport and its members. It serves players, members and the surrounding community as a hub for fixtures and activities. As a member organisation rather than a commercial operator, keeping costs low and payments simple really matters.
Clubs like this are usually run by a small team, so low running costs and takings that are easy to account for matter just as much as speed at the bar.
02 · The Challenge
The costs that never got reviewed.
On Clover, the club wanted dependable reliability and lower costs. For a member-run club, payments that falter at busy times are a nuisance, and keeping costs down means more goes back into sport. Simple, good-value payments were the priority.
What mattered most. Lower costs and reliable connectivity, backed by local support that is easy to reach around the clock.
03 · The Switch
Switching with NEOM, start to finish.
NEOM moved them to Shift4 with reliable payments and lower fees, keeping things simple and good value for a member organisation. That means more of the club’s money stays with the club. The switch also reduced their card processing costs by around 35%, with local 24/7 support whenever it’s needed.