How a Coventry convenience store cut its card processing fees by around 40% after switching with NEOM, without losing the day-to-day service it relies on.
Cheylesmore Shop is a neighbourhood convenience store in Coventry stocking groceries, drinks, snacks and the everyday essentials local residents rely on. It serves a steady flow of regular, local customers popping in for top-up shopping throughout the day. In convenience retail, margins are tight and transaction volumes are high, so every card fee and every second at the till adds up over a week’s trading.
Convenience retail runs on a high number of small transactions, so the cost of each one and a till that stays reliable all day add up quickly.
Their previous Dojo service was costing more than the shop felt it should, eating into already slim convenience-store margins. Just as importantly, they needed greater reliability at the till, because on a busy parade a card machine that drops out means lost sales and frustrated customers who simply walk out. Consistent uptime and better value were therefore the two things that mattered most.
What mattered most. Lower costs and reliable connectivity, backed by local support that is easy to reach around the clock.
NEOM switched them to Rapyd for dependable, cost-effective card payments that keep the queue moving and the till reliable throughout the day. With local 24/7 support, any hiccup can be dealt with straight away rather than left until business hours. The change reduced their card processing costs by around 40%, a meaningful saving on the kind of high-volume, low-margin trade a convenience store depends on.
A setup matched to how the business trades, with support that is easy to reach when it matters.
Problem. On Dojo, the shop wanted transparent pricing and lower costs, plus quicker settlement to keep cash flow steady.
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Problem. On Lloyds Bank, the shop wanted lower costs and more dependable reliability.
What we did. NEOM moved them to Rapyd with reliable payments and lower fees, giving the shop a dependable till that keeps the queue moving while…
Problem. As a business new to card, it needed to start taking payments and to send payment links for conversion work, so customers could settle…
What we did. NEOM set them up on Shift4 with reliable card payments and pay-by-link, so customers can pay in person or be sent a secure request for…
No pressure and no jargon, just a straightforward conversation about your business and what you’d like to improve.