01 · The Business
A Coventry pub, doing it properly.
Boozemaster is a Coventry pub serving a good range of drinks in a relaxed, welcoming setting. It’s a local that draws regulars and visitors looking for somewhere easy-going to socialise, busiest through evenings and weekends. Like most independent pubs, keeping fixed costs low is central to staying profitable.
Pubs live on busy evenings and weekends, so quick payments at the bar and a connection that holds up when the place is full matter more than almost anything else.
02 · The Challenge
The setup stopped fitting the business.
On Dojo, the pub wanted no contract, no terminal rental and quicker access to its funds. Long tie-ins and recurring equipment charges are an unwelcome drain on an independent pub’s margins. Cutting those fixed costs was the main aim.
What mattered most. 7-day settlement, no fixed contract and no terminal rental, backed by local support that is easy to reach around the clock.
03 · The Switch
Switching with NEOM, start to finish.
NEOM moved them to Teya with no contract, no terminal rental and 7-day settlement, removing the commitments and recurring charges while getting bar takings through faster. That leaves a leaner, more flexible cost base. The switch also reduced their card processing costs by around 42%, with local 24/7 support always available.