Case Study · Local Business

Williams & Binch

How a Coventry estate agent cut its card processing fees by around 40% after switching with NEOM, without losing the day-to-day service it relies on.

Local BusinessEstate AgentCoventryFrom PaymentsenseTo Shift4
40%cut in card processing fees
PaymentsenseShift4the switch, handled by NEOM
£0terminal rental with NEOM
24/7UK-based support
01 · The Business

A familiar name in Coventry.

Williams & Binch is a Coventry estate agent handling residential property sales and lettings. It serves local buyers, sellers, landlords and tenants through every stage of moving and renting. For an agency, taking payments remotely and keeping clear records of them is part of running a smooth, professional service.

Professional and service firms take fewer, larger payments, often remotely, so flexible ways to pay and clear records matter more than speed at a till.

02 · The Challenge

Where the old arrangement fell short.

On Paymentsense, the agency wanted to take payments over the phone, since much of its business is handled remotely rather than face to face. It also needed clearer reporting to keep track of those payments. Handling remote payments easily and recording them cleanly was the priority.

What mattered most. User-friendly reporting and phone payments, backed by local support that is easy to reach around the clock.

03 · The Switch

Switching with NEOM, start to finish.

NEOM moved them to Shift4 with phone payments, so the agency can take card details and process payments remotely without the customer needing to be present, alongside user-friendly reporting. That suits the way an estate agency actually works day to day. The switch also reduced their card processing costs by around 40%, with local 24/7 support whenever it’s needed.

The Outcome

Card fees cut by 40%, roughly a third.

A setup matched to how the business trades, with support that is easy to reach when it matters.

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